NOLET SPIRITS HARLEM KRUIDEN LIQUEUR

DEFINE THE CHALLENGE

Launch HARLEM Kruiden Liqueur.

CAPTURE THEIR ATTENTION

As AOR, Renegade created the fully integrated CALL THE SHOTS campaign including highly engaging offline, mobile, on-premise and online experiences.

KNOW THY TARGET

Young adults who are looking to try something new, something bold, maybe even something Dutch.

CLOSE THE LOOP

Launched in select US markets in late 2009, HARLEM is off to a great start as the target CALLS THE SHOTS across the country.