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A key component of Renegade thinking is starting with the problem, not the solution. As a result, our solutions can take almost any shape - from ads to websites to promotions to guerrilla to, well, some of it doesn't have a name yet.
Got an hour? No? Okay, well here's the short take on the Renegade approach to online promotions and sweepstakes. If it isn't fun, fresh and fast, then don't bother. Typical sweepstakes do little more than attract sweepstakes junkies. Renegade promotions do more, piquing the interest of desired audience and the cynical press, thanks to original and irresistible offers that actually enhance the brand experience. We'd be happy to tell you more about how we do this when you've got the time (just ping Drew).

Sounds good. Gimme some of that!
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