June 11, 2014

Social News Roundup | June 11, 2014

1. Facebook and Twitter to Compete for Real-Time World Cup Conversation

With the World Cup only a few days away, Facebook and Twitter will both serve as a platform for news and conversation about the games. Facebook launched a new trending World Cup page that allows users to experience the action in real time. In contrast, Twitter created a Match timeline and World Cup timeline to make it easier for users to keep up with tweets relating to the games. Read more…

2. Twitter Reintroduces Hashflags for World Cup

Twitter reintroduces hashflags, which allows fans to have a flag appear in their tweet by tweeting a “#” followed by a country’s three-letter abbreviation. Read more…

3. Google Incorporates Facebook Hashtags to Search Results

 

Google has incorporated Facebook hashtags into its search results when users add them to their keywords. Read more…

4. The Psychology Behind Snapchat

Snapchat is appealing and addictive because the app forces users to focus their attention. Read more…

5. Coca-Cola’s World Cup Campaign Creates a User-Generated Experience
 

Coca-Cola creates a user-generated experience for their World Cup campaign by creating a nylon flag comprised of photos collected from Facebook, Twitter, and Instagram. After the tournament, each participant will be emailed a link to a microsite showcasing the “Happiness Flag” as a digital memento. Read more…

6. President Obama Has His First Tumblr Chat
 

President Barack Obama had his first Tumblr chat on Tuesday where issues pertaining to college, education, and student loans were discussed. Tagged online with the hashtag #ObamaIRL, the conversation was moderated with questions from Tumblr users – many of whom are directly affected by student loans and the state of education. Read more…

7. Animal Planet’s World Cup for Dogs: the World Pup

To capitalize on the upcoming World Cup games, Animal Planet introduces the World Pup where dog breeds most representative of each country will be pitted against each other in a single-elimination tournament. Read more…