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Everyone in Business Needs to Be a Student of Marketing

Drew Neisser for
AdAge
February 7, 2018
When I was a student at Duke I wasn't much of a student—at least when it came to academics. Vastly preferring the lessons offered via extra-curricular activities, I gained a practical introduction to advertising by promoting various film series but in truth. Also, taking an actual marketing class was not an option. Well, that was...
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