June 28, 2016

It was impossible to predict the evolution of social media over time. Possibly the biggest change was the shift from connecting with friends to a new extension of businesses for workplace productivity and added customer…read

June 23, 2016

No longer does the noun “boomerang” only apply to a flat piece of wood that returns to you once thrown. Instagram has expanded this meaning to now pertain to a video—of sorts—that “rebounds” like a…read

June 10, 2016

Have you ever heard that the average human attention span is only 8 seconds? This is exactly why photo- and video-sharing app Snapchat—which limits content to 10 seconds—has been rising up the social media ranks.…read

June 2, 2016

“Once upon a time…” Surely you recognize these famous words, as they pull on your heartstrings and bring back memories of your childhood. Marketing similarly uses storylines to engage customers, and recent advances in technology…read