About Renegade 4.0
Since its conception in 1993, Renegade has been dedicated to helping CMOs cut through with the latest tools available. Evolving with the times, we were early adopters of guerrilla, experiential, digital, social media, PR-able market research, and content marketing.
In 2007, we were a founding partner of The CMO Club, designing its logo and building its first website. By 2012, this partnership included content creation (interviewing CMOs for articles and podcasts) and administering the B2B curriculum at their semi-annual summits.
Along the way, Renegade founder Drew Neisser became one of the world’s leading experts on the role of CMO, having interviewed over 600 marketing executives for articles (FastCompany, Forbes, AdAge, and MediaPost), podcasts and two books, the most recent being Renegade Marketing: 12 Steps to Building Unbeatable B2B Brands.
Given this expertise, when Salesforce purchased The CMO Club, we sensed an opportunity and started CMO Huddles. Since April 2020, CMO Huddles has become the focal point of our business, and Renegade recently stopped providing agency-type services. You can click on the links to learn more about our community, coaching, and consulting programs, or simply fill out the form below. And while you’re here, be sure to subscribe to our super-savvy CMO-centric content (blog, newsletter, and podcast).