This is our very own Story Hub, pulling together content from our blog, podcast, newsletter and more — all designed to help you cut through. As Louie would tell you if he could talk, it’s important and gratifying to eat your own dog food.
What’s on Your Summer Reading List?
I’ll let you in on a little secret: I listen to audiobooks and podcasts at 1.25x speed. I’ve tried 1.5x—the speed one friend swears by—but that hurt my brain. At my preferred pace, most narrators sound like an expeditious New Yawker, accelerating to the punchline intelligibly yet well-ahead of the average. With this approach, I’m also able to power through business books, leaving my ...
Using Review Websites as Your New Lead Generation Strategy
General Manager, Capterra
B2B Marketing 101: Demand Generation
Lingering Lessons From Alaska
Way back when, I used to dread the elemental ritual of sharing what I learned from my summer vacation. It wasn’t just that my vacations were relatively uneventful. In truth, even if I’d been interested in gleaning insights from day camp or Little League (which I most certainly wasn’t), I simply didn’t have the perspective to do so. But now, lucky readers, insights seem to ...
Perfecting the Art of People Marketing
Global Chief Marketing Officer, Mercer