This is our very own Story Hub, pulling together content from our blog, podcast, newsletter and more — all designed to help you cut through. As Louie would tell you if he could talk, it’s important and gratifying to eat your own dog food.
6 Lessons About Your Marketing Powers
If I’m going to shout anyone’s quotes from the rooftops, I’m glad they’re Thomas Barta’s. Why? Well, it’s not often you have an hour-long chat with someone who has enjoyed (and is enjoying) such a storied career. He was a partner and senior marketer at McKinsey, led the world’s largest study of marketing leadership (68,000 assessments—not too shabby!), published a book on ...
148: Making Leadership Connections (in Foreign Places)
Advisory Board Chairman, Ledger
Setting (and Meeting) Ambitious Goals
Are You Looking Beyond Digital Media?
Right when my wife and I were about to head off to Paris (perhaps the start of every good story?), the savvy folks at Airbnb delivered the summer edition of their beautiful magazine, which they co-produce with Hearst. Having read the Fall 2018 issue cover to cover and being struck by the irony of a “digital” brand reverting to “traditional” print, I was only slightly disappointed to not find any ...